
You’re crazy if you are still navigating the marketing world like you did last year
(or letting your agency do the same things they have been doing).
The marketing landscape has changed and you need to know about it.
How your money is being wasted:

Well over 50% of ads are never seen by a human

60 billion dollars per year wasted by click fraud

Cookie Deprecation Has Blinded Marketers To Targeting & Behaviors

Platforms are filled with bots
and BigTech is going to do nothing about it, since it would hurt their revenue.

Data accuracy since iOS 14.5 update
App tracking is gone
What does this mean for your marketing? It opens an opportunity for you to reach your ideal audience where they’re already looking: online.




